Wednesday, 14 July 2010

It's not that hard

Toy Story 3 is already another massive hit for the Disney-owned Pixar studios, and people are starting to wonder if Pixar can do anything wrong.

Apple have now sold 3m iPads in 80 days and - again - there's little sign of them putting a foot wrong.

But there's a common connection between Apple, Disney and Pixar: Steve Jobs. Steve Jobs founded Apple, founded Pixar and is a senior director on the board with Disney. At the helm of the second largest company in the US, Jobs is widely respected for his innovation and leadership.

But there's not a huge secret in what Apple, Pixar or Disney do. It's one word: Quality.  Those of us who've used Apple computers for 20 years knw they're not just the best, the least likely to fail, the most secure and the most well-equipped, but they're also - to top it all - the easiest to use.

By extending quality, reliability, ease of use, and - above all - customer-friendliness in to the fields of computing and mobile communications it's not hard to see why Apple is on course to become the biggest company in the US and possibly the biggest in the world.   Perhaps local councils and hotels could learn something from them.

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